JON BATISTE

Typically the term “World Music” just means “Not from here.” For the 2023 Grammy nominated album, World Music Radio, we collaborated closely with Batiste from concept to execution to redefine the genre. Through the birth of the interstellar character, Billy Bob Bo Bob and his astrophysical energetic frequency called “The Vibe”, we created a vibrant visual world to bring people together to share a celebratory cultural experience. Read more on AdAge.

*Awards: 2024 Clio Music, Packaging (Silver), Printed Materials (Bronze), Film and Video (Bronze)

Graphic Design: Lauren Ronquillo

Album Look/Feel: Fernando Pino

ReCORD LABEL: Verve, interscope

Ad Agency: Doner Detroit, Wolfgang LA

CCO: Colin Jeffery

EVP: Justin Bilicki

Exec. Producer: Ryan Lynn, Jon Bellion

Photography: Emman Montalvan

Production Designer: Tim Ford

Stylist: Raina Silberstein

“Wolfgang truly became a creative partner in the building of World Music Radio. The entire process was as if I was cracking open my heart and mind, along with the music and sharing it with them, they in turn helped me piece it all together. I look at the work we created and marvel at how ideas in my head and conversations we had came to life,”

JON BATISTE

“So much of our creative partnership was about empowerment, them empowering me and me empowering them, really creating such a tremendous level of trust, which I think helps to create the greatest art.”